For the Art of Play

Learning should feel good, so we are developing a series of printable activity sheets, mobile wallpapers and games for you and your little ones to work through together. Embracing the art of play.

Creativity is the backbone of our brands, from Esther's Escape to Milktoast and the soon-to-release Gross Gregory. Our kids love playing imaginative games, and through the process, they have inspired us to follow a similar path of creative expression. 

Children can jump leaps and bounds in a few note-worthy areas through play. Creative expression has numerous developmental benefits, whether their medium is chalk, crayons, textas, glue, sparkles, or paper and scissors. 

Some of these benefits include:

• learning how to problem-solve creatively

• increasing their self-confidence in articulating their ideas 

• improving their hand-eye coordination

• helping establish concentration

• encouragement of visual analysis and expression

• fine motor skill development

To sum up, creative arts and crafts activities encourage self-expression and decision-making, and in turn, we wanted to create something that helps kids work on these skills whilst having fun.